Key Performance Indicators (KPIs)
bath/sanitary and kitchen/accessories

The European sales market is growing ever closer together. The TOP 10 countries in Europe have a population of 415 million and above-average purchasing power. The various countries are developing quite differently. For these reasons, we have used our more than 25 years of expertise in the bathroom/sanitary ware and kitchen markets to compile key performance figures for the years 2018 to 2023 and a trend forecast for 2024 to 2030.

Based on our own experience in sales management for consulting clients, key performance indicators are extremely important for evaluating sales activities and developing sales territories, especially for sales management in Germany and abroad.

At the same time, our key performance indicators help investors in particular to assess and compare individual markets quickly and precisely.

The key performance indicators consist of a basic version for each product group and individually bookable extra information on the topics of distribution, product range structure and price structure.